Monthly Archives - August 2014

Data Append – The Complete Direct Marketing Solution

Posted By Category: Data AppendPost Date: August 27, 2014

In a world where your data decides on how successful you are, it is only pertinent to ask yourself how much of importance you are imparting to your data. Let’s take the example of your marketing data, the backbone of your strategy. Every campaign plan that you lay out is...

Email or Content Marketing – The Social Class Equation

Posted By Category: Email AppendPost Date: August 14, 2014

I’m clearly not going to pit one with the other. There are countless apologists for either, but in this age and time, if you want to be counted as Downton Abbey aristocracy and still score big, turn the way of content. If you want to be a Happy Endings type pragmatist...