Business Email Append

Testimonials

“I am very pleased with the results of the append service. The data quality was great. They consistently provide great customer service and they stand behind their data.”
Terry MaternowskiAccount Manager
“Append Solutions is by far the BEST Email Append Services I’ve used. They consistently deliver quality data for a low price. The team members are great to work with and provides excellent customer service. Thanks Append Solutions for the awesome work!”
Glendine SalvateraProduction Manager
“AppendSolutions are professional and very hard working. The firm has set a well-defined reporting procedure providing buyers with adequate data to monitor day-to-day performance and over all ROI. The company is dedicated to client satisfaction and is willing to find ways to improve their performance. The firm’s leadership is honest and tries their best to accommodate sometime can be last minute request.”
Lydie MinManager
“I just wanted to drop you a note and thank you for the extraordinary service you provided to. With only 2 days to go before a major trade show, you and your team stepped up, worked with us to get our requirements, did all the technical work, and got the mailing out in a matter of a few hours. This was service above and beyond, and we really appreciate it.”
Jeff PepperPresident and CEO
“We searched for quite a while trying to find a reliable data Append vendor, particularly one that offers accurate email address Append. We eventually found and have been using Append Solutions for over four years now with much success.”
Craig HudsonMgr., CRM & Database Marketing

Business Email Append - Getting More out of Your Marketing List

Your business database comprising prospects and customer contact data is simply the most valuable marketing resource at your disposal. These contact lists are mostly collected through carefully planned engagement strategies like seminars, trade-shows, co-registration and other incentivized campaigns. Studies show that every new contact acquisition costs $3-$5. For maximizing the returns out of your marketing campaigns it is imperative that your list contains close to 100% of your marketing contacts. But it is often noticed that company databases have as high as up to 80% missing emails.

We at AppendSolutions® help you append that critical EMAIL to your marketing database. AppendSolutions® has been offering its top of the line Email Append Services to its Clients with very high success rates.

The value of a marketing database can be enhanced multi-fold by the addition of emails. Given a scenario today where email is the fastest, most cost effective and measurable channel of direct marketing communication, businesses have realized the growing importance of having Email Append as a mandatory component of their online marketing mix. AppendSolutions® has been a front runner in the Email Append sphere with a global business database of over 40 million which forms the backbone for all matches done for client databases. By matching these against our Master Database we have averaged match rate of 60%+ with deliverability Guarantee of 100% against any hard bounce… With our proprietary software tools and a strong data team, we provide the Best Append Rates in the Industry.

 

Why Email Append

Email Append enables you to rapidly and cost-effectively improve your email marketing programs by expanding your reach, lowering your cost per contact, and increasing the net contribution and profitability of every campaign.

 

Following are some of the benefits of Email Append:

  • Reduces Communication Costs
  • Reduces Response Time
  • Deploys marketing campaigns faster and receive more quantifiable results
  • Expands your marketing options
  • Supports your direct mail initiatives (email in conjunction with direct mail has proven to increase overall response rates).

 

Our Business Email Append Process

Simply put, we match your list of missing email addresses against our Master Database of 40 Million contact records. Wherever a match is found we append emails from our Master Database to your list, run verification, send out permission mailers and deliver the list to you

AppendSolutions® maintains updated address information for all records in its Master Database. Our data sources include Postal files, SEC filing reports, Industry Association lists, and Affiliate Data among others. We also work on social media, micro-site and co-registration strategies to improve on the overall information profile and opt-in rate of the list. Structured communication is sent to the contacts in the database seeking permission for relevant mailers and notifications to be addressed. The communication that is sent to each contact is personalized and evaluated for relevancy and authenticity, be it on our behalf or on behalf of our clients.

Our database volume is close to 40 million business contacts worldwide with a prime concentration on North America (US/Canada) and UK. With continuous error checks and updates, we are able to keep our accuracy rate on the data at 95% at all times. Our huge internal data volume coupled with the accuracy of our data ensures that you receive the best match rate for your business files.

 

Email Append Process
Email Append Process

1

Identification & Upload of Input File

Client Records without Emails are identified by the Client. These records are then uploaded or emailed to AppendSolutions® for Email Append. These contact records can be sent in any file format as desired by the Client. AppendSolutions accepts data files in all popular file formats. The Client Input File typically contains the Contact Name, Company, and Address. Any additional data in the file helps in achieving a better match and higher append rate.

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2
Match & Append

Upon receipt of the input file, AppendSolutions® formats these records in a file format which is easily readable by its internal proprietary match software. These records are then matched with AppendSolutions Business Master Database based on various factors to identify the right contacts. Once a contact is identified, the emails are appended from the Master Database to the Client’s input file.

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3
Data Verification

The Client’s Input file with appended emails are then passed through a rigorous verification process. Though the Master Database is updated on a regular basis, AppendSolutions® checks the deliverability of every email that’s appended to the Client’s Input File. AppendSolutions uses both automated and manual processes for validating the appended emails.

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4
Introductory Permission Campaign

The appended Client File contacts with valid emails are sent an introductory permission message on behalf of the Client. This message is sent out primarily to seek permission from the recipients about the Client’s interest in establishing email communication with them. These messages have multiple unsubscribe options and a recipient can choose to unsubscribe from receiving communication from the Client. The contacts that have chosen to opt-out are flagged

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5
Upload & Delivery

The Client Input File is now complete and uploaded to our secure server. The Client can now download the completed file by using unique secure username and password provided to them.

To learn more about our Business Email Append Services, Contact Us

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